Netease turned down the Game License extension offer made by the US games publisher Blizzard to extend the agreement by six months.
Last year, Blizzard and NetEase broke off their prolonged partnership of 14 years of serving Blizzard titles to the Chinese market. China’s Weibo social service has appreciated the company’s efforts to bridge the gap while negotiating a better deal with a competitor. Blizzard continuously engages in discussions with other distribution partners to ignore the cutoff of its services in China.
China’s World of Warcraft players will have the opportunity to store their progress through a new Blizzard service.