MikMak announces that it is expanding its new product enhancements within the Commerce Marketing ecosystem. These enhancements will help brands access more powerful insights and commerce capabilities that increase profitability and accelerate growth.
The company also announced that it has joined the NielsenIQ Partner Network to integrate product data and networking benefits.
Through the integrations with NIQ, MikMak aims to build a more connected ecosystem for brands to link their marketing campaigns to in-stock items. This will further boost omnichannel sales and enhance product discoverability across all media and brand websites.
The announcement was made to take brands to take further steps to understand their customers and get practical insights into their online sales campaigns.
