In order to help studios, hasten the growth and development of their live games, Unity, a platform for developing real-time 3D (RT3D) content, and Google have announced that they are expanding their partnership and deepening collaboration across their ecosystems.
By putting two solutions from Unity Gaming Services (UGS), Game Server Hosting (Multiplay) and Voice and Text Chat (Vivox), on Google Cloud Marketplace, Unity and Google are assisting all developers in creating multiplayer experiences. The businesses also disclosed that as part of Google’s partner bidding program, Google Ads and Display & Video 360 will soon bid into Unity LevelPlay, Unity’s mediation offering.
This will give mobile app developers the ability to incorporate Google’s advertisers into their real-time auction for their ad inventory
Read More: Unity and Google expand game developer collaboration