Rockstar Games subscribers have skyrocketed by 1.5 million within 24 hours of premiering the highly-anticipated Grand Theft Auto 6 trailer.
The findings by comparison website NZCasinoClub reveal that the developer boosted their subscriber count by 23%, from 7.31 million to 9.02 million, within a day of releasing the Grand Theft Auto 6 trailer.
Within 12 hours of its premiere on YouTube, the GTA 6 trailer has 55 million views, with marketing calculators estimating Rockstar could have earned an estimated $227,000 in ad revenue. This could result in almost half a million dollars in the first 24 hours alone.
It has already gained over half the total views of the GTA 5 trailer, Rockstar’s most-viewed video, at 96 million after 12 years.
It is currently on track to be the most watched YouTube video in 24 hours ever, according to Daily Mail. BTS holds the current record with 101 million.
The trailer depicts the HD universe’s first female protagonist, Lucia, and is set in a reimagined Vice City, inspired by Miami, Florida.
A spokesperson for NZCasinoClub commented on the findings: “Despite leaks earlier this week, Rockstar looks to be on track to create the most-anticipated trailer in history with GTA 6.
The trailer confirms rumors of a male-female duo, with the first playable female character in Grand Theft Auto history.
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It’s staggering to see the insane uplift in subscribers in 24 hours, demonstrating the crazy hype that Rockstar builds every game.
Our estimates show that if Rockstar monetized their account before releasing the teaser, they would be half a million dollars richer today.
It’ll be wild to see if they manage to break BTS’ record and how they plan to build momentum from now on as fans speculate and clamor for more information about the upcoming release”.
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